Top 5 Virtual Fitness Programs on iOS in Bulgaria, Q3 2022

In the third quarter of 2022, the top five virtual fitness programs on iOS in Bulgaria exhibited diverse trends in downloads, revenue, and active user activity. Below is a detailed breakdown of their performance based on data from Sensor Tower.

Strava: Run, Bike, Hike displayed a fluctuating pattern in weekly revenue, peaking at approximately $742 in mid-August and ending the quarter with around $541. Weekly downloads saw a gradual decline from 175 in late June to 105 by the end of September. Active users hovered around the 2.8K mark throughout the quarter, with a slight peak at 2.98K in early September.

Sweat: Fitness App For Women experienced varied weekly revenue, peaking at roughly $559 in early July and closing the quarter at about $459. Despite minimal weekly downloads, the app maintained a steady active user base, fluctuating between 185 and 247 throughout Q3.

Home Fitness for Weight Loss showed consistent weekly revenue, with a high of $300 in mid-July and ending the quarter around $136. Downloads saw a decline from 201 in late June to 29 by the end of September. The active user count remained relatively stable, averaging around 1.7K, with a minor dip to 1.5K in mid-September.

Fitbit: Health & Fitness had modest weekly revenue figures, peaking at approximately $328 in early July. Downloads were sporadic, with notable spikes in mid-July and late September. Active user numbers were consistent, averaging around 110 throughout the quarter.

Sweatcoin Walking Step Counter led the category with substantial weekly downloads, peaking at 679 in mid-July and maintaining strong numbers throughout the quarter. Weekly revenue saw a high of $186 in late July. Active users showed a steady increase, reaching a peak of approximately 6.6K in mid-September.

For more detailed insights and trends, visit Sensor Tower.